Outside of Google, TripAdvisor is the global travel search engine, with a direct line into user behavior on where travelers are actually planning and going, instead of just intent.
The primary use case of TripAdvisor is built around it: its millions of users, mostly landing from Google and elsewhere, search for accommodations in the places they’re going to.
That is why when it comes out with a list of its destinations on the rise, you take it a lot more seriously than say the editorially-opaque destinations list from LonelyPlanet and others. TripAdvisor’s criteria: the places that have seen the “greatest increase in positive traveler feedback and traveler interest”, based on millions and millions of searches and reviews.
The new list is a mix of the top 10 global, U.S. and other regional destinations on the rise:
Top 10 Destinations on the Rise in the World:
- Havana, Cuba
- La Fortuna de San Carlos, Costa Rica
- Kathmandu, Nepal
- Jerusalem, Israel
- Cusco, Peru
- Ambergris Caye, Belize
- Sapporo, Japan
- Hanoi, Vietnam
- Corralejo, Spain
- Fortaleza, Brazil
Top 10 Destinations on the Rise in the U.S.:
- Kailua-Kona, Hawaii
- Anchorage, Alaska
- Destin, Florida
- Bar Harbor, Maine
- Santa Fe, New Mexico
- Jackson, Wyoming
- Galveston, Texas
- Brooklyn, New York
- Moab, Utah
- Gettysburg, Pennsylvania
Top 10 Destinations on the Rise in Europe:
- Corralejo, Spain
- Porto, Portugal
- Krakow, Poland
- Goreme, Turkey
- Helsinki, Finland
- Bucharest, Romania
- Palermo, Italy
- Oslo, Norway
- Zurich, Switzerland
- Riga, Latvia
Top 10 Destinations on the Rise in Asia:
- Kathmandu, Nepal
- Sapporo, Japan
- Hanoi, Vietnam
- Siem Reap, Cambodia
- Hua Hin, Thailand
- Kota Kinabalu, Malaysia
- Sanur, Indonesia
- Macau, China
- Jaipur, India
- Busan, South Korea
Top 10 Destinations on the Rise in South America:
- Cusco, Peru
- Fortaleza, Brazil
- Lima, Peru
- Joao Pessoa, Brazil
- Santiago, Chile
- Bogota, Colombia
- Quito, Ecuador
- Medellin, Colombia
- San Pedro de Atacama, Chile
- El Calafate, Argentina
Top 10 Destinations on the Rise in South Pacific:
- Christchurch, New Zealand
- Margaret River, Australia
- Broome, Australia
- Rotorua, New Zealand
- Surfers Paradise, Australia
- Canberra, Australia
- Pokolbin, Australia
- Alice Springs, Australia
- Dunedin, New Zealand
- Taupo, New Zealand